This might be the most common question we get, and for good reason! It makes sense, right — If I’m going to invest in this work, how will I make any money? Let us encourage you — the time to be exploring and answering this question is before you invest in our training pathway. What we know from experience is that it takes about 3 years to get a sustainable business in this work. Anyone from our group of experienced Guides will tell you there is no big secret to success. This is a relationship business. Your work as a Guide will always begin by serving those in your immediate network. Then, after about 3 years of doing this consistently, word of mouth will pick up (assuming you’re doing good work) and people will start coming to you. That takes about 3 years. And, crucially, it’s word of mouth. Marketing materials and sales techniques haven’t been helpful for us.
Paterson does not commit to sending out referrals. Rather, we are in the business of releasing each of our Guides to cultivate their own relationships and networks.